Work
Experience
2021 - 2022
Marketing Coordinator
Sonoma State University
-
Assisted with running day to day marketing operations consisting of communication with 10 departments , scheduling content, and conducting market research
-
Managed digital signage platforms spanning over 30 screens, over 100 clubs, and 25 departments
-
Created content for Seawolf Living (lifestyle brand) through blogs with an average of 6,000 monthly viewers and social media for 3 major platforms with 10,000 followers total
-
Initiated new video content ideas and served as the creative director for a 6 video series over the span of 2 months
-
Created and schedule weekly social content calendars for 2 departments on 3 different channels
-
Continued website revamps for 10 departments including writing new copy, updating formatting on pages and improving accessibility and quality assurance to above 90%
-
Served as on screen talent for monthly video shoots for both long and short format projects
-
Managed and input incoming marketing submissions from all 10 departments ensuring deadlines are met
2022 - 2023
Lead CycleBar Experience Associate
CycleBar
-
Collect and analyze performance data to execute marketing initiatives and develop presentations based on monthly revenue sheets
-
Collaborate with corporate's Marketing and Sales teams to develop growth strategies and marketing campaigns
-
Supervise and train staff on sales conversion tactics to provide premium level customer service
-
Increased membership MRR over $1,000 in one quarter and new member enrollment by 15%
2017 - 2022
Barista
Starbucks
-
Memorized over 50 menu items and created custom drinks for 70 to 200 customers a shift
-
Took coffee, food, and other beverage orders and prepared them for customers quickly and effectively.
-
Maintained a clean and professional appearance and dining area for guest satisfaction.
Leadership & Community Engagement
2019 - 2022
Vice President Chapter Wellness & Vice President Campus Relations
Alpha Gamma Delta
-
Oversaw and coordinated fundraising events that raised $200,000 over four years
-
Planned and executed up to 5 different sisterhood events a month including
-
Created and implemented the chapter’s first Diversity, Equity, and Inclusion committee
-
Lead, organized and managed chapter operations for over 100 members
-
Served as the Panhellenic delegate and acted as the chapter liaison for over 100 women
Education
2018 - 2022
Sonoma State University
Bachelors of Science | Business Administration - Marketing
-
Dean's List member
-
Beta Sigma Gamma Honor Society
-
Graduated Magna Cum Laude
Skills
-
Project Management
-
Public Speaking
-
Leadership
-
Marketing Operations
-
Brand Strategy
-
Social Media Strategy
-
Copywriting
-
Digital Storytelling​
Programs
-
Microsoft: Office, Word, Excel, Powerpoint
-
Website: SquareSpace, Drupal
-
Social Media: Sprout Social, Hootsuite, Canva, Facebook, Instagram, Twitter, TikTok
-
Project Management: Asana
-
Analytics: Google Analytics